Motorsports enthusiasts in India will be treated to one of the most riveting and exciting racing action from the Volkswagen Ameo Cup 2018 on DSPORT, a premium sports channel of Discovery Communication. The Ameo Cup, India’s only ‘One-Make-Championship’ will be broadcast on DSPORT, 21st December 2018 onwards, every Friday at 8 pm and every Sunday at 4 pm. This edition of the ‘Volkswagen Ameo Cup’ will showcase 20 racers, battling in 10 races across 3 cities.
The show is being produced by GoQuest Digital studios, who acquired the rights to develop a full-fledged show around the iconic event. The show which will air from 21st December, will focus on myriad aspects other than just the main races. This year, the show will bring in a human element by focusing on the people who are equally responsible for the driver on the race track and his eventual success (race engineer, pit crew, physiotherapist). Apart from the fast pace of the show – showcasing the 10 exhilarating races- the show also focuses on the technology, the people behind the championship and the fitness needed to compete at the highest level of motorsport.
The endeavor this year is to reach out to wider audiences and establish a better connect with them to ultimately popularize the culture of motorsports in India. GoQuest Digital Studios have also developed the show in multiple Indian languages, ensuring deeper penetration in the relevant markets to help motorsports develop into a lifestyle sport in India.
DSPORT is available on all DTH platforms (Tata Sky Channel #495, Airtel DTH Channel #304, Dish TV Channel #630).